Amazon.com, your virtual department store

Lawnmowers, milk, furniture, appliances. Here's a comment from buyer Lileks on his purchase of a toaster:

Our Hero Insty has been singing the praises of Amazon’s non book/CD/DVD aspects, and I have to agree. My wife and I came upon a toaster whose aspect and features pleased us greatly, but yea it was somewhat pricy for a bread-burner. I looked it up on Amazon the other day: two-thirds the price. I bought it. This is like going to the bookstore to buy a hammer. But hey: if it’s a good hammer, and it’s cheap, why not?

You can buy a whole range of things now. And, apparently, people actually are.