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Innovation and success in business

They aren't the same thing, of course. As a case in point, Apple has just made the public aware that there will be a new extended line of iPods the first of next year, in colors and different designs, each containing 2 to 4 GB, or enough memory to store 400 to 800 of your favorite songs. And they will start at about $100. What is it that keeps Apple and Steve Jobs always at the forefront of innovation in computing but never at the forefront of business success? Fast Company investigates the links between innovation and business success using Apple and Jobs as an extended example.

Posted by Dan Brooks on December 24, 2003 at 10:09 PM | Permalink